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Rubric – Wk 4 – Apply: Business Plan Assessment: Part 1 – Strategic Improvements
1. Purpose of the strategic plan – Introduction with mission and vision statement (13%)
2. Key objectives – Explanation of core values, ethics, and social responsibility principles (12%)
3. Market development and how your ideas fit – Marketing Plan & target? Market strategy, implementation, and monitoring –(what part of your SWOT analysis (from week#2, will your market plan target?) (20%)
· 4. Process improvement-Work Flow / Training/Production/Scale-up (20%)
5. Strategic objective AND Metrics for measuring the success of strategic plan(10%)
· 6. Process improvement-Work Flow / Training/Production/Scale-up Product/service – How do you deliver? Is there a way to improve quality over time to differentiate?
· 7. Development of people-HR/Labor Needs/Skills/Policies
8. Mechanics & grammar(3%)
9. Information literacy(2%)